{"id":100686,"date":"2023-06-27T11:02:00","date_gmt":"2023-06-27T09:02:00","guid":{"rendered":"https:\/\/stevinho.justnetwork.eu\/?p=100686"},"modified":"2023-06-27T11:02:00","modified_gmt":"2023-06-27T09:02:00","slug":"microsoft-wollte-sega-und-bungie-aufkaufen","status":"publish","type":"post","link":"https:\/\/stevinho.justnetwork.eu\/2023\/06\/27\/microsoft-wollte-sega-und-bungie-aufkaufen\/","title":{"rendered":"Microsoft wollte Sega und Bungie aufkaufen"},"content":{"rendered":"

Microsoft was looking at acquiring both Bungie and Sega, according to internal documents from the FTC v. Microsoft<\/em> hearing<\/a>. (via<\/a>)<\/p><\/blockquote>\n

Microsoft arbeitet aktuell noch immer aktiv auf die sowohl in den USA als auch in Gro\u00dfbritannien blockierte \u00dcbernahme von Activision Blizzard hin. Scheinbar war der Konzern in den letzten Jahren aber nicht nur an dieser einen Firma interessiert. Neuen Berichten zufolge waren sowohl Sega<\/span> als auch Bungie<\/span> recht hoch eingestufte \u00dcbernahmeziele f\u00fcr Microsoft. Dieses interessante Detail geht aus neuen Dokumenten hervor, die Microsoft in ihrem laufenden Verfahren mit der FTC einreichen musste.<\/p>\n

\u201cWe believe that Sega has built a well-balanced portfolio of games across segments with global geographic appeal, and will help us accelerate Xbox Game Pass both on and off-console,\u201d (via<\/a>)<\/p><\/blockquote>\n

Xbox Chef Phil Spencer hat wohl schon gegen Ende 2020 pr\u00fcfen lassen, ob sich eine \u00dcbernahme von Sega lohnen w\u00fcrde. Microsoft w\u00fcrde davon ausgehen, dass die Produkte von Sega dem Game Pass einen starken Boost gew\u00e4hren w\u00fcrden. Es ist nicht bekannt, warum das Bestreben nicht vorangetrieben wurde. Das mittlerweile von Sony kontrollierte Bungie wurde vor allem wegen der starken Destiny-IP und der Arbeit im Live-Service-Bereich in Betracht gezogen. Allerdings wurde Bungie gleichzeitig auch als Risiko eingestuft und die Einschaltung von Sony beendete dort wohl alle Bem\u00fchungen.<\/p>\n

\"\"<\/a><\/p>\n

Laut den neuen Dokumenten standen wohl auch noch andere Unternehmen auf der \u00dcbernahmeliste von Microsoft. Dazu geh\u00f6ren beispielsweise Zynga oder auch IO Interactive. In allen diesen F\u00e4llen hat Microsoft aber nicht den finalen Schritt gewagt. Vermutlich liegt der Fokus derzeit auf Activision Blizzard und den damit verbundenen Problemen. Zus\u00e4tzlich dazu scheint Activision Blizzard viele Ziele der Firma zu erf\u00fcllen (Mobile Gaming, wichtige IPs etc.), weshalb die \u00dcbernahme von \u00e4hnlichen Unternehmen unn\u00f6tig geworden ist.<\/p>\n

Vermutlich ist es normal, dass so gewaltige Unternehmen sich regelm\u00e4\u00dfig mit m\u00f6glichen \u00dcbernahmen besch\u00e4ftigen. Trotzdem ist es interessant zu sehen, welche Firmen daf\u00fcr in Betracht gezogen werden, was f\u00fcr Gr\u00fcnde vorhanden sind und warum Microsoft sich dagegen entschieden hat.<\/p>\n","protected":false},"excerpt":{"rendered":"

Microsoft was looking at acquiring both Bungie and Sega, according to internal documents from the FTC v. Microsoft hearing. (via) Microsoft arbeitet aktuell noch immer aktiv auf die sowohl in den USA als auch in Gro\u00dfbritannien blockierte \u00dcbernahme von Activision Blizzard hin. Scheinbar war der Konzern in den letzten Jahren aber nicht nur an dieser […]<\/p>\n","protected":false},"author":10647,"featured_media":62578,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[4],"tags":[12855,8792,337,5048,3166],"class_list":["post-100686","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gaming","tag-activision-blizzard","tag-bungie","tag-microsoft","tag-sega","tag-uebernahme"],"jetpack_publicize_connections":[],"yoast_head":"\nMicrosoft wollte Sega und Bungie aufkaufen - 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