{"id":93528,"date":"2022-05-02T10:11:37","date_gmt":"2022-05-02T08:11:37","guid":{"rendered":"https:\/\/stevinho.justnetwork.eu\/?p=93528"},"modified":"2022-05-01T20:23:25","modified_gmt":"2022-05-01T18:23:25","slug":"elon-musk-moechte-tweets-staerker-monetarisieren","status":"publish","type":"post","link":"https:\/\/stevinho.justnetwork.eu\/2022\/05\/02\/elon-musk-moechte-tweets-staerker-monetarisieren\/","title":{"rendered":"Elon Musk m\u00f6chte Tweets monetarisieren"},"content":{"rendered":"<blockquote><p>Elon Musk told banks that agreed to help fund his $44 billion acquisition of Twitter Inc <a class=\"text__text__1FZLe text__dark-grey__3Ml43 text__medium__1kbOh text__large__nEccO link__underline_default__2prE_\" href=\"https:\/\/www.reuters.com\/companies\/TWTR.N\" target=\"_blank\" rel=\"noopener\">(TWTR.N)<\/a> that he could crack down on executive and board pay at the social media company in a push to slash costs, and would develop new ways to monetize tweets, three people familiar with the matter said. (<a href=\"https:\/\/www.reuters.com\/business\/musk-told-banks-he-will-rein-twitter-pay-make-money-tweets-sources-2022-04-29\/\">via<\/a>)<\/p><\/blockquote>\n<p>In der vergangenen Woche hat Elon Musk den Kauf von Twitter f\u00fcr insgesamt 44 Milliarden USD eingeleitet. Dabei stammt diese Summe allerdings nicht komplett von Musk selbst, sondern er hat sich f\u00fcr die schnelle Finanzierung die Hilfe von einigen Banken gesucht. Daf\u00fcr hat er diesen Banken scheinbar gewisse Versprechungen gemacht, die die Seite reuters.com aufgrund von einigen anonymen Quellen an die \u00d6ffentlichkeit bringen konnte.<\/p>\n<p>Elon Musk musste diese Banken wohl davon \u00fcberzeugen, dass Twitter gewinnbringend genug ist, um die verlangten Gelder zur\u00fcckzuzahlen. Daf\u00fcr hat Musk aber keinen konkreten Plan vorgestellt, sondern eher einige grobe Versprechungen gemacht und mehrere m\u00f6gliche Ideen in den Raum geworfen. Es mangelt auf jeden Fall an konkreten Details zu diesen Pl\u00e4nen.<\/p>\n<p>Eine der Ideen des Unternehmers l\u00e4uft darauf hinaus, dass er aktiv gegen die Firmenleitung und den Vorstand vorgeht. Er m\u00f6chte wohl die Geh\u00e4lter und Bonuszahlungen dieser Elemente von Twitter stark reduzieren und dadurch die Gewinne selbst erh\u00f6hen. Zus\u00e4tzlich dazu stehen wohl auch K\u00fcndigungen auf dem Programm. Solch ein Schritt kann aber erst eingeleitet werden, wenn Musk die Firma wirklich besitzt.<\/p>\n<p>Zus\u00e4tzlich dazu m\u00f6chte Elon Musk in der nahen Zukunft neue Features f\u00fcr Twitter entwickeln, die die Einnahmen steigern sollen. Der Unternehmer denkt wohl \u00fcber mehrere Optionen f\u00fcr die Monetarisierung von Tweets nach. Musk sucht angeblich nach M\u00f6glichkeiten, mit denen er Geld durch Tweets verdienen kann, deren Inhalte besonders wichtig sind oder extrem oft von Nutzern geteilt wurden. Bisher lassen sich diese Tweets selbst nur schwer in Einnahmen f\u00fcr das Unternehmen verwandeln.<\/p>\n<p>Eine schon jetzt vorgestellte Idee w\u00e4re eine neue Geb\u00fchr f\u00fcr Twitter. Nutzer m\u00fcssten dann immer daf\u00fcr zahlen, wenn sie einen besonders wichtigen Tweet zitieren oder in eine Internetseite einbauen m\u00f6chten. Dieser Plan steht in einem starken Kontrast zu einem mittlerweile gel\u00f6schten Tweet von Elon Musk zu dem Twitter Blue <span class=\"hiddenGrammarError\">Premium Dienst<\/span>. In diesem Tweet erw\u00e4hnte Musk die Reduzierung der Kosten f\u00fcr diesen Dienst, die Entfernung von Werbung und Bezahlm\u00f6glichkeiten mit Kryptow\u00e4hrungen. Der Tweet wurde vermutlich gel\u00f6scht, weil sich diese Pl\u00e4ne nicht mit der Steigerung von Gewinnen unter einen Hut bringen lassen.<\/p>\n<blockquote><p>Ideas he brought up included charging a fee when a third-party website wants to quote or embed a tweet from verified individuals or organizations.<\/p><\/blockquote>\n<p>Mir gefallen diese Pl\u00e4ne f\u00fcr das Monetarisieren von Tweets nicht wirklich. Schlie\u00dflich baue ich regelm\u00e4\u00dfig Tweets in Internetseiten ein und w\u00fcrde ungern f\u00fcr die wichtigsten Nachrichten zahlen. Zus\u00e4tzlich dazu wirkt das Ganze auch nicht wirklich wie eine lohnenswerte Idee. Schlie\u00dflich kann man als Betreiber einer Seite oder eines Nachrichtendienstes einfach einen Link zu dem jeweiligen Tweet in den eigenen Text einbauen. Solch ein simpler Schritt erf\u00fcllt im Grunde den gleichen Zweck und man umgeht m\u00f6glicherweise kommende Kosten.<\/p>\n<p>&nbsp;<\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>Elon Musk told banks that agreed to help fund his $44 billion acquisition of Twitter Inc (TWTR.N) that he could crack down on executive and board pay at the social media company in a push to slash costs, and would develop new ways to monetize tweets, three people familiar with the matter said. (via) In [&hellip;]<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":10647,"featured_media":93462,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[7],"tags":[7566,2403,2608,376],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.0 - 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