{"id":96030,"date":"2022-09-18T11:45:37","date_gmt":"2022-09-18T09:45:37","guid":{"rendered":"https:\/\/stevinho.justnetwork.eu\/?p=96030"},"modified":"2022-09-18T11:45:37","modified_gmt":"2022-09-18T09:45:37","slug":"youtube-testet-bis-zu-zehn-werbeclips-vor-ihren-videos","status":"publish","type":"post","link":"https:\/\/stevinho.justnetwork.eu\/2022\/09\/18\/youtube-testet-bis-zu-zehn-werbeclips-vor-ihren-videos\/","title":{"rendered":"Youtube testet bis zu zehn Werbeclips vor ihren Videos"},"content":{"rendered":"

Oftentimes, YouTube only shows two ads before a video starts. But in recent weeks, some users on social media have reported<\/a> seeing as many as five<\/a> to eight<\/a> or even 10<\/a> unskippable ads in a row.\u00a0 One user who encountered eight unskippable ads during a viewing said<\/a> each ad was about five to 10 seconds in length. (via<\/a>)<\/p><\/blockquote>\n

Um sich selbst zu finanzieren und ihre Content Creater<\/span> zu bezahlen, schaltet YouTube vor die meisten Videos der Plattform ein wenig Werbung. Dabei handelt es sich f\u00fcr gew\u00f6hnlich um 1 bis 2 Werbeclips, die bei einer langen Laufzeit nach wenigen Sekunden \u00fcbersprungen werden k\u00f6nnen. Das Ganze ist zwar f\u00fcr einige Menschen etwas l\u00e4stig, aber im Allgemeinen stellt diese Vorgehensweise kein Problem dar und es<\/span> unterst\u00fctzt alle Beteiligten.<\/p>\n

In den vergangenen Tagen berichteten aber mehrere Nutzer von YouTube in den sozialen Netzwerken davon, dass sich diese Situation stark verschlimmert hat. Es gibt Meldungen zu Videos, die erst dann freigeschaltet werden, wenn die Nutzer f\u00fcnf, acht oder manchmal auch zehn nicht \u00fcberspringbare Werbeclips angesehen haben. Diese einzelnen Werbungen waren dabei oft aber nur wenige Sekunden lang, weshalb sich das \u00dcberspringen sowieso nicht pr\u00e4sentiert h\u00e4tte.<\/p>\n

Die Reaktionen der Nutzer auf diese vielen Werbeclips fielen nicht unbedingt positiv aus. Das Ganze reicht von einfach nur \u00fcberraschtem Erstaunen bis zu ernsthaften Vorw\u00fcrfen zu der gierigen Vorgehensweise von YouTube. Nutzer m\u00f6chten keine 10 verschiedenen Werbeclips sehen m\u00fcssen, um Zugang zu dem von ihnen gew\u00fcnschten Video zu erhalten. Dieser Umstand wurde recht eindeutig kommuniziert.<\/p>\n

Interessanterweise hat YouTube gegen\u00fcber 9to5Google <\/a>best\u00e4tigt, dass die Aktivierung dieser vielen Werbevideos tats\u00e4chlich mit Absicht passiert ist. Angeblich handelte es sich dabei um einen gezielten Tests f\u00fcr Nutzer, die l\u00e4ngere Videos \u00fcber verbundene TVs angesehen haben. Der Tests sollte wohl alle Werbeclips vor das Video packen, sodass der eigentliche Content nicht durch Werbepausen unterbrechen wird. Da diese Absicht nicht kommuniziert wurde, wirkte der Plan f\u00fcr Nutzer einfach nur problematisch.<\/p>\n

Zehn Werbevideos vor einem Video auf YouTube sind eindeutig zu viel. Diese Einsch\u00e4tzung trifft auch dann zu, wenn die Clips nur einige Sekunden lang sind und das Video selbst einzige Zeit lang l\u00e4uft. So viel Werbung f\u00fchlt sich meiner Meinung nach einfach nicht sch\u00f6n an. Allerdings ist das vermutlich eine reine pers\u00f6nliche Meinung und so eine Sache sieht jede Person anders. Vielleicht w\u00e4re eine Einstellung gibt, mit der Nutzer festlegen k\u00f6nnen, ob sie ihre Werbung lieber auf einen Schlag oder in kleinen St\u00fccken sehen m\u00f6chten.<\/p>\n

\u201cAt YouTube, we\u2019re focused on helping brands connect with audiences around the world, and we\u2019re always testing new ways to surface ads that enhance the viewer experience. We ran a small experiment globally that served multiple ads in an ad pod when viewers watched longer videos on connected TVs. The goal is to build a better experience for viewers by reducing ad breaks.\u201d<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"

Oftentimes, YouTube only shows two ads before a video starts. But in recent weeks, some users on social media have reported seeing as many as five to eight or even 10 unskippable ads in a row.\u00a0 One user who encountered eight unskippable ads during a viewing said each ad was about five to 10 seconds […]<\/p>\n","protected":false},"author":10647,"featured_media":59107,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"footnotes":"","_jetpack_memberships_contains_paid_content":false,"jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[8],"tags":[13158,202,2067,4603,369],"jetpack_publicize_connections":[],"yoast_head":"\nYoutube testet bis zu zehn Werbeclips vor ihren Videos - 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