EA has begun gearing up for the re-branding exercise of the year, as it leaves football’s world governing body FIFA in the dust and moves the series on under the brand of EA Sports FC. A new press release<\/a> and official site<\/a> has the logo, a bunch of marketing bumpf about the glory of football, and the promise of a first detailed look at the retitled series in July. (via<\/a>)<\/p><\/blockquote>\n