{"id":99816,"date":"2023-05-11T13:47:36","date_gmt":"2023-05-11T11:47:36","guid":{"rendered":"https:\/\/stevinho.justnetwork.eu\/?p=99816"},"modified":"2023-05-11T13:47:36","modified_gmt":"2023-05-11T11:47:36","slug":"youtube-testet-einen-warnhinweis-zu-ad-blockern","status":"publish","type":"post","link":"https:\/\/stevinho.justnetwork.eu\/2023\/05\/11\/youtube-testet-einen-warnhinweis-zu-ad-blockern\/","title":{"rendered":"Youtube testet einen Warnhinweis zu Ad-Blockern"},"content":{"rendered":"

YouTube is running an experiment asking some users to disable their ad blockers or pay for a premium subscription, or they will not be allowed to watch videos. (via<\/a>)<\/p><\/blockquote>\n

Die Verwendung von Ad-Blockern im Internet hat sich zum Frust vieler Seitenbetreiber mittlerweile zu einer ganz normalen Sache entwickelt. Dadurch wird den Nutzern die l\u00e4stige Werbung auf Seiten nicht mehr angezeigt. Gleichzeitig werden Videos auf Streaming-Seiten wie YouTube nicht mehr l\u00e4nger von Werbung unterbrochen und man muss f\u00fcr gew\u00f6hnlich auch keine Werbung vor Videos sehen. Da YouTube l\u00e4ngere Videos teilweise mit 5 bis 8 Werbungen zum\u00fcllt, ist dieses Tool dort durchaus hilfreich.<\/p>\n

Nat\u00fcrlich war es nur eine Frage der Zeit, bis auch YouTube etwas aktiver gegen Ad-Blocker vorgeht. Schlie\u00dflich verdienen sie mit dem Anzeigen von Werbung ihr Geld und in diesem Bereich ist mit dem Unternehmen nicht zu spa\u00dfen. In dieser Woche gab es nun erste Hinweise darauf, dass YouTube so langsam den Kampf gegen die Ad-Blocker etwas st\u00e4rker angehen m\u00f6chte.<\/p>\n

Zu Beginn der aktuellen Woche berichteten Nutzer auf Reddit<\/a> n\u00e4mlich dar\u00fcber, dass ihnen auf YouTube pl\u00f6tzlich Warnhinweise zu Ad-Blockern angezeigt wurden. Diese Texte bieten Nutzern zwei Optionen. Entweder kann man seinen Ad-Blocker deaktivieren und die Videos mit Werbung schauen oder man zahlt f\u00fcr YouTube Premium und verzichtet dadurch auf Werbung. Ansonsten sind die Videos nicht mehr verf\u00fcgbar.<\/p>\n

\"\"<\/a><\/p>\n

Die Anzahl der Meldungen zu dieser Sache hielt sich bisher allerdings in Grenzen. Daher gingen viele Menschen davon aus, dass YouTube das Ganze noch nicht standardm\u00e4\u00dfig implementiert hat. Dieser Umstand wurde vor einigen Tagen dann auch noch einmal offiziell von YouTube best\u00e4tigt. Diese Information stammt aus einer von YouTube an die Betreiber von Bleepingcomputer<\/a> weitergeleiteten Stellungnahme.<\/p>\n

Laut dieser Erkl\u00e4rung f\u00fchrt YouTube aktuell bei ausgew\u00e4hlten Nutzern auf der ganzen Welt ein kleines Experiment durch. Dieser Test zeigt den Nutzern die entsprechenden Warnhinweise rund um Ad-Blocker an. Laut YouTube ist die Erkennung dieser Tools keine neue Entwicklung. Andere Plattform verbieten ihren Content ebenfalls f\u00fcr Nutzer von Ad-Blocker und YouTube folgt nur in den Spuren dieser anderen Seiten. Ob das Ganze bald als permanente Sache f\u00fcr alle Nutzer eingef\u00fchrt wird, hat die Plattform nicht erkl\u00e4rt.<\/p>\n

„We’re running a small experiment globally that urges viewers with ad blockers enabled to allow ads on YouTube or try YouTube Premium. Ad blocker detection is not new, and other publishers regularly ask viewers to disable ad blockers.“ (Via<\/a>)<\/p><\/blockquote>\n

Wichtig in dieser Sache ist nat\u00fcrlich der Umstand, dass viele dieser Warnhinweise im Netz nicht unbedingt gut funktionieren. Oft werden diese Einschr\u00e4nkungen auf eine Weise eingebaut, die es Ad-Blockern erlaubt, sie auszublenden und zu ignorieren. Zus\u00e4tzlich dazu gibt es alternative Tools und Systeme, deren Einsatz ebenfalls die Werbung ausblendet und solche Warnhinweise umgeht. Nutzer werden vermutlich auch in der Zukunft dazu in der Lage sein, die Werbung auf YouTube zu ignorieren.<\/p>\n

Werbung f\u00fcr kleinere Plattformen ist eine enorm wichtige Einnahmequelle. Daher sollte man dort seinen Ad-Blocker durchaus deaktivieren. Bei YouTube w\u00fcrde aber selbst ich eine Ausnahme machen. Die Plattform \u00fcbertreibt einfach viel zu stark mit der Werbung, die gewisse Videos einfach in einen nicht akzeptablen Zustand versetzt.<\/p>\n","protected":false},"excerpt":{"rendered":"

YouTube is running an experiment asking some users to disable their ad blockers or pay for a premium subscription, or they will not be allowed to watch videos. (via) Die Verwendung von Ad-Blockern im Internet hat sich zum Frust vieler Seitenbetreiber mittlerweile zu einer ganz normalen Sache entwickelt. Dadurch wird den Nutzern die l\u00e4stige Werbung […]<\/p>\n","protected":false},"author":10647,"featured_media":79647,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[7],"tags":[1305,2067,4603,369],"class_list":["post-99816","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internet","tag-adblocker","tag-videos","tag-werbung","tag-youtube-2"],"jetpack_publicize_connections":[],"yoast_head":"\nYoutube testet einen Warnhinweis zu Ad-Blockern - 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